HFN Headlines
A federal appeals court ruled today, overturning a lower court decision, that a group of California almond farmers have the right to challenge a USDA regulation requiring the treatment of their raw almonds with a toxic fumigant or steam heat prior to sale to consumers. For the past three years, the U.S. Department of Agriculture has denied American consumers the right to buy raw almonds, grown in the USA, when they shop in grocery and natural food stores. more..
 Researchers found that baking British garden rhubarb for 20 minutes dramatically boosted levels of anti-cancer chemicals called polyphenols. Previous research has shown that polyphenols selectively kill or prevent the growth of cancer cells. more..
Announced today its sponsorship of season five of the Everyday Food television series on PBS, a WETA Presentation. more..
Soft drink maker Odwalla plans to celebrate its unusual products and connect more strongly with fans through a “Campaign Against Ordinary,” which rolls out this month with a redesigned Facebook page and a Coachella Music Festival ticket giveaway. more..
It's still a diet that allows you to have scrambled eggs and sausage for breakfast, but now a side of steamed spinach and a mug of hot coffee comes with it. And, as always, hold the toast. more..
Private label CPG products gained nearly 18 percent dollar share and 23 percent unit share across all channels from 2008 to 2009, a recent report shows.
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 Facing pressure from students and patients, and infused with grant money from the federal government and philanthropic organizations, many conventional medical schools that once dismissed integrative and complementary and alternative medicine (CAM) are embracing it wholeheartedly, incorporating it into required courses, adding electives, and establishing residencies and fellowships to help familiarize the MDs of tomorrow with things such as acupuncture, herbs, dietary supplements and massage. more..
 Once believed to be important only for bone health, vitamin D is now seen as having a critical function in maintaining the immune system throughout life. The newly recognized disease risks associated with vitamin D deficiency are clearly documented in a new report. more..
Got tea? In the last few years, tea has become a healthy alternative to many beverage drinks. But now a new study, being reported by the British Medical Journal, has linked drinking very hot to a risk of oesophageal cancer that involves the cancer of the esophageal. more..
 Chinese health chiefs pledged Tuesday to harshly punish those caught in the production, sale and use of illegal additives in food in a nationwide campaign, which has already led to the arrests of four people. more..
 A nutrition advocacy group sued the Coca-Cola Co., the biggest beverage maker ALSO read our previous post last month when the FDA cautioned the drink maker about "Diet Coke Plus" nutritional claims...
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The new MyPyramid for Preschoolers is intended to help parents make better food choices for preschool children, aged 2 to 5 years - a critical time when food habits and taste preferences are established. Keeping tabs on calories is a bigger reality today than ever before, considering that nearly 15 percent of preschoolers in this country are overweight. more..
Cultivating healthy eating habits early on, when research shows lifelong habits are forming, is a goal shared by all parents. Getting more of the "good" stuff and less of the "bad" into toddlers' diets is tough and demanding work. Now there's a juice that offers real help. more..
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HFN Features
 Evotec negotiated access to U.K.-based Hypha Discovery’s MycoDiverse™ fungi-derived natural product screening library. The deal means Evotec will be able to offer the library to clients through its hit and lead identification services. more..
 ExpoWest show anticipates New Organic Apple Cider Vinegar Drinks. The ready-to-drink organic beverage line is the latest addition to the Bragg Live Food Product line of natural and organic food products. more..
 US researchers found what they called "a biology of misfortune" among adults who were poor as children, in particular if they lived in poverty before the age of five, the study presented at the annual meeting of the American Association for the Advancement of Science (AAAS) shows. more..
 Irwin D. Simon, president and CEO of The Hain Celestial Group, Inc., and parent company of Earth's Best, rang the Nasdaq Stock Market Opening Bell, symbolically opening the market.Earth's Best®, the first complete line of organic infant foods also commenced the celebration of its 25th birthday. This event kicked off a year-long celebration of the brand's heritage of nurturing babies the purest way.
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Educating your customers!
 The foods that have an undeserved reputation as virtuous choices and what you should encourage others to eat instead.
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Did you know that healthy food has subtle nutrients, general nutrients, electrical energies, phytonutrients, enzymes, in addition to vitamins, and minerals? The electrical potential for our tissues and cells is a direct result of the liveliness of our cells. Live foods enhance the electrical potential in our cells, between the cells, at the interface of the cell membranes, and at the interface of the cells with the microcapulary electrical charges. more..
 Substances found in green tea work their way into the tissues of the eye and could protect against common eye diseases like glaucoma, researchers say. more..
 Green tea consumption may promote cancer-preventive effects in people at risk for cancer in addition to supporting the medical treatment of some kinds of cancer, according to a study in the May/June 2008 issue of Alternative Therapies in Health and Medicine, on newsstands now.
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 Can't eat enough fruit each day? Now you can. Crispy Green, the maker of Crispy Fruit freeze-dried fruit snacks, now makes it easier - and tastier - to get more fruit in your diet. Crispy Green has joined forces with the Produce for Better Health Foundation (PBH) in support of the Fruits & Veggies--More Matters national health initiative. For more information about Crispy Green's line of Crispy Fruit snacks, go to www.crispygreen.com
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 Mushrooms contain a compound called ergosterol that gets converted to vitamin D when exposed to UVB light, explains Tara McHugh, Ph.D., research leader at the Western Regional Research Center of the Agricultural Research Service. This conversion is similar to the one that creates vitamin D in our skin.
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All Press Wire
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Living Food's Guru Dr. Gabriel Cousens presents Modern Essene Way Level 1 in September. The program addresses the historical and the contemporary Essene, as well as Essene Mysticism. Participants study the Kabbalistic Tree of Life, Essene wisdom, and how to strengthen the body to hold more Divine energy. Click here for more information.
Why Is Obesity So Prevalent, And What Can We Do To Combat It?
August 2010 This week, the Centers for Disease Control and Prevention reported that in 2009, no state had met a target of reducing obesity prevalence among adults to 15 percent. Why is obesity so prevalent in America? And what can we do... [ read article]
The American Diabetes Association Applauds Senate Passing Of Healthy Hunger-Free Kids Act The American Diabetes Association applauds the U.S. Senate for passing the Healthy Hunger-Free Kids Act. This passage makes way for the House of Representatives to vote to reauthorize federal nutrition programs, which are...
Smoking In Front Of Kids And Giving Them Junk Foods Condemns Them To A Life Of Diseases, And Even Premature Death Professor Steve Field, Chairman of the RCGP (Royal College of General Practitioners), representing 42,000 primary care physicians (GPs) says that parents who smoke in front of their kids and feed them junk foods are... [ read article]
Finally, according to a study presented at the American Stroke Association's annual stroke conference, regular coffee drinking may reduce the risk of stroke. The study followed 23,000 men and women for approximately 12 years. Subjects who reported drinking coffee had a 27-percent lower risk of stroke than subject that reported never drinking coffee. It was also noted, a higher consumption of coffee was not associated with a greater risk reduction. Study leader, Yangmei Li, an epidemiologist at the University of Cambridge in England, said, “[The reduced risk was] irrespective of the type of coffee consumed, caffeinated, decaffeinated, instant or ground.”
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The natural and organic food and beverage category saw only slight growth in 2009 (1.8%) as the recession took its toll on nearly every sector of the consumer goods marketplace. Despite this stall, sales in this segment are forecast to grow nearly 20% from 2010 to 2012. more..
 Doctor Recommended Non-Dairy Beverage Brings the Benefits of the B.R.A.T. Diet to a Delicious and Convenient Drink more..
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2010 Health Food News
Moving the Planet Towards a Sustainable Future Health Food News and our media partner Green Press Wire are committed to delivering news relevant to our industry while at the same time playing a critical role in the future of our planet's sustainability. What news stories do you have related to green and sustainability? If you have any ideas or comments that can enhance our coverage, we encourage you to email them to us, so that we can address them in a future report or HealthyLife Radio podcast. Contact us at Editor@GreenPressWire.com | more..
Here are the six basic elements you hope to include in your strategy. A viral marketing strategy need not contain ALL these elements, but the more elements it embraces, the more powerful the results are likely to be. An effective viral marketing strategy:
- Gives away products of services
- Provides for effortless transfer to others
- Scales easily from small to very large
- Exploits common motivations and behaviors
- Utilizes existing communication networks
- Takes advantage of others' resources
http://www.wilsonweb.com/wmt5/viral-principles.htm
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The news of Green Tea benefts keep cominig in this month. Recently researchers say a combination of capsaicin and green tea could promote the feeling of fullness and sustain satiety, indicating it could be successful for weight management, according to a new study reported by Nutra Ingredients more..
REVIEW OF HOTTEST HEALTH FOOD BLOGS more..
 Our 2010 Health Food News editorial calendar shows the major editorial features planned for forthcoming issues from which reporters and editors from newspaper, magazine, radio/TV and other news media refer to regarding natural products. Also called editorial planning calendars because PR or public relations professionals often use them in an attempt to increase their chances of coverage. For example, if one of our affiliated publications is going to do a green story on hybrid cars, publicists would want to have us distribute their press release about their related product or news announcement several weeks to months in advance of the story's planned publication.
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